CLIENT
ESOR Investments
SERVICES
Branding
Website Design
Content Writing
PROJECT OVERVIEW
We came together with Esor Investments to redesign their logo, set brand guidelines, redesign their website with refreshed copy to better reflect their business value. Together we have established a modern and professional online presence that presents their services and business.
Reflecting the Business Expertise through the Brand Identity
We started the work with the branding. We redesigned the existing logo and set the brand guidelines in line with the brand characteristics and target audience. Color themes, typography and brand’s visuals are set to reflect the industry and service areas as well as the company’s professional service offerings.
Web Design for the Modern, Confident, and Professional Look
Following the brand guidelines, we have redesigned the website through renewed sitemap and page structures. The website’s new UI goes along with the new branding through distinct layout design for offered services and business value.
A Sophisticated Tone of Voice for the Website Content
While we were working on the branding and website redesign, we contemporaneously worked on defining the brand’s tone of voice and website content. We rewrote the existing website’s content, made the necessary changes and additions to convey the company’s value in the most effective manner.
Consistent Brand Identity with Branded Materials
Branding is a continuous experience for the target audience. To maintain consistency across both externally-facing marketing materials and internally-used documents, we have designed corporate stationery, letterheads, presentation decks, social media assets and various other branded collateral.
Case studies from our selected works.
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